Jordan Teicher

Jordan Teicher

Writes about sports, marketing, and technology. Works in New York City.

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Open uri20140627 30748 brbhzm article
The Content Strategist

Does Content Marketing Have a Ghostwriting Problem? | The ...

Does Content Marketing Have a Ghostwriting Problem?...

Open uri20140627 32609 1tocel8 article
The Content Strategist

'Don't Trick Them; Don't Piss Them Off': The Sponsored Content ...

'Don't Trick Them; Don't Piss Them Off': The Sponso...

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The Content Strategist

It's 10 p.m. — Do You Know Where Your Audience Is? How Time of ...

It's 10 p.m. — Do You Know Where Your Audience Is? ...

Open uri20140114 14773 13llm01 article
The Content Strategist

If you believe CES, you'll never have to leave your house again ...

If you believe CES, you'll never have to leave your...

Open uri20140114 27323 1tfy6zs article
The Content Strategist

Snapchat Could Make Brand Storytelling Sexy | The Content Strategist

Snapchat Could Make Brand Storytelling Sexy | The C...

Open uri20131230 8443 1yr3xq0 article
The Content Strategist

How To Build A Brand Newsroom: The Experts Dish Their Secrets

Nov 13, 2013 ... DOWNLOAD OUR FREE E-BOOK. And subscribe to our daily Content Strategy tips! Download & Subscribe. By Jordan Teicher ......

Open uri20131230 8443 1bxhxyq article
The Content Strategist

How Can I Leverage Q&A Sites? Glad You Asked.

Nov 22, 2013 ... DOWNLOAD OUR FREE E-BOOK. And subscribe to our daily Content Strategy tips! Download & Subscribe. By Jordan Teicher ......

Open uri20131230 8443 5dyzdc article
The Content Strategist

Engagement, And Authenticity, And Relevancy, Oh My! Content Marketers Confess Their Biggest Challenges

Nov 14, 2013 ... DOWNLOAD OUR FREE E-BOOK. And subscribe to our daily Content Strategy tips! Download & Subscribe. By Jordan Teicher ......

Open uri20131230 8443 na03n7 article
The Content Strategist

Red Bull’s Greatest Hits

Nov 25, 2013 ... DOWNLOAD OUR FREE E-BOOK. And subscribe to our daily Content Strategy tips! Download & Subscribe. By Jordan Teicher ......

Open uri20131230 8443 1fq6jpb article
The Content Strategist

Spoofing Around: Should Brands Go Negative?

Oct 9, 2013 ... DOWNLOAD OUR FREE E-BOOK. And subscribe to our daily Content Strategy tips! Download & Subscribe. By Jordan Teicher ......

Open uri20131230 8443 1opui8 article
The Content Strategist

Student Reporter: The ‘Teach For America’ Of Brand Journalism

Oct 30, 2013 ... DOWNLOAD OUR FREE E-BOOK. And subscribe to our daily Content Strategy tips! Download & Subscribe. By Jordan Teicher ......

Open uri20121106 14275 1rxqsbd article
The Content Strategist

Food Truck Pairs Tasty Cuisine, Appetizing Content

“No shirt, no shoes, no service” may still apply at many restaurants, but a new food truck near the University of Delaware operates with a new set of rules: ”no forks, great service, good content.”
I ...

Open uri20130701 11514 8e4x99 article
The Content Strategist

The Struggle To Make Seltzer Sexier

How do you market a bland product that consumers not only take for granted, but where they see little difference between multiple brands on the market? Selling a combination of bubbles and water that’...